From the category archives:

APR – My Expereince and Views

APR Process: Calling for a mulligan

by Lauren on June 29, 2009

Thank you for the support all of you showed me last week in anticipation of my APR exam Sunday, 28 June. The unofficial results were instantaneous…did not pass again…and by the same number of percentage points as times past. It was not any area in particular where I came up short, but a mixed bag of scores and a total mental block when it comes to standardized tests.

Yesterday, my disappointment took hold and I vowed I would not take the exam again. Well, I can’t hold that vow. It is not who I am. I have never backed down from a challenge. I am extremely frustrated that I have been unable to pass the exam when I have always excelled in education, other certifications and challenging tasks. I have a tendency to over think the case/answers and don’t necessarily agree that the test best response is the best response in the real world. Well, I will need to get over that line of thought to pass this exam.

Now that I have taken and failed the test three times, I must start the APR process from the beginning. I do not regret the process nor will I talk badly about the exam. It is what it is. I am a better communicator for going through the process and by reestablishing self with the founding principles of public relations. I am a better educator. I will move on…and I will succeed. Just not today.

UPDATE: (6/30) PRSA National just called my mobile to tell me they became aware of this post after a UAB member brought it to their attention. They called to tell me, I do not have to start process over completely (i.e. Readiness Review). Once in “advanced” status, I remain there. However, I do have to pay $385 fee again and reschedule test. Wicked cool they called me.

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APR: Study Time!

June 22, 2009

Have you been following the #accredchat Twitter discussions each Friday at 1pm EST? Unfortunately, I was unable to attend last week’s chat about best study practices. I encourage you to go online and check out the fabulous tips offered by those who have been there and successfully passed the APR exam. This Sunday, 28 June, [...]

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The Golden Ticket

October 19, 2007

I was very lucky to have Samra (Sam) Jones Bufkins as a member of my Readiness Review panel. Sam was greatly encouraging and candid about areas I needed to improve. This year, she has lit the way for those contemplating an APR. In response to last week’s Dallas PRSA Communications Summit, Sam sent this email [...]

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